The operating system your multi-outlet chain was supposed to come with.
POS, e-commerce, loyalty, CRM. One platform. Built for founder-led F&B and retail chains running 5 to 50 outlets across one country or six.
9×
Revenue Growth
€803K → €7.1M
75,874
Loyalty Members
Across 6 countries
54+
Outlets Managed
7 → 54 in 3 years
Cloud POS Engine
Enterprise-grade point-of-sale across every outlet, every till.
Branded Loyalty App
Consumer app, points, tiers, push — wired into POS and e-commerce.
Unified Customer Database
One record per customer across in-outlet, app, web, and wholesale.
Marketing Automation
Triggered campaigns on real behaviour. Klaviyo-connected.
What most chains don't see until they try to scale
Your best customer is invisible to you.
The Diagnosis
If you run more than a handful of outlets, you probably already have three or four systems running at once. A POS per location. An e-commerce store. A loyalty card nobody uses. A WhatsApp broadcast list. A spreadsheet of wholesale clients.
The problem isn't that you have tools. It's that none of them share a customer.
The person who buys beans from your Shopify once a month and the person who walks into your flagship three times a week are often the same human. Your systems don't know that. They can't remarket to them as one customer. They can't reward them as one customer. They can't even count them as one customer.
The Financial Hit
25–30%
Gone to aggregators
Every order routed through Zomato, Swiggy, Talabat, Glovo, Wolt or Deliveroo costs you a quarter of your margin — and the customer's phone number.
0%
Of walk-ins identified
The daily regular at your busiest outlet is an anonymous transaction. You can't push them a promotion. You can't ask them back.
3
Siloed universes
In-café, D2C e-commerce, and wholesale each live in their own system. No unified LTV. No cross-channel retention.
0
Data moat
When you open your next outlet, you start your customer graph from zero.
Built for a specific shape of company
This isn't for everyone. It's for you if:
You run 5 to 50 outlets.
Across one country or several. You've outgrown per-location POS. You haven't yet bought an enterprise retail suite — and you don't want to.
You're founder-led or founder-close.
Decisions happen without committees. You know your unit economics by heart. You're evaluating tech for scale, not for show.
You have a digital gap you can name.
No consumer app. Or a loyalty programme nobody redeems. Or an e-commerce store that has no idea your café regulars exist. One of these — or all of them.
You're in a market we build deep in.
Spain · UAE · Saudi · India · UK · Australia · Philippines · Colombia · Scandinavia · Netherlands · Germany. Multi-country, multi-currency, multi-tax is the default.
Not a fit? Tell us anyway— we'll point you to someone who is.
What's Behind the Platform
Four layers. One source of truth.
Each capability answers a specific pain a multi-outlet operator already knows. Nothing here is decoration.
Unified Customer Database (CDP)
What: Stitches every in-café visit, app order, e-commerce purchase and wholesale account to a single customer record.
So what: Your Shopify buyer and your Tuesday-morning regular become the same person. You can finally answer the question "who are my top 100 customers?"
Cloud POS Engine
What: Enterprise-grade point-of-sale across every outlet, every till, every country. Runs on iPad or Sunmi hardware.
So what: Transaction data flows into the CDP in real time — no nightly sync, no CSVs, no "which version is current?"
Loyalty & Retention Engine
What: Branded consumer app, points, tiers, rewards, push notifications, referral flows — connected to both POS and e-commerce.
So what: Every visit builds equity your brand owns. Every promotion is a targeted push, not a mass email.
Marketing Automation (Klaviyo-connected)
What: Triggered campaigns on visit frequency, last-purchased SKU, loyalty tier, geographic outlet — the real behaviour, not just the email open.
So what: You stop paying an aggregator to re-engage a customer who walked into your store yesterday.
Plus — the infrastructure beneath all four
Real-time global inventory · Automated franchise settlement · Multi-currency · Multi-tax regime · Role-based dashboards · Open API
The Process
From kickoff to live trading in 4 to 6 weeks.
No big-bang launch. We run parallel to your existing stack, pilot in one or two outlets, then roll out. Zero trading disruption — that's the contract.
Week 1
Audit
Map every system, every outlet, every workflow. Identify the pilot site.
Weeks 2–3
Build
POS, loyalty, admin dashboard configured to your actual process.
Weeks 3–4
Integrate
Shopify, Klaviyo, your payment processor, your 3PL. Connected, tested, monitored.
Weeks 4–6
Launch
Soft launch in pilot outlet. Staff training. Rollout to remaining outlets. 24/7 support from day one.
Typical go-live: 4–6 weeks from signed SOW
Client Success
How Syra Coffee went from a single Barcelona café to 54+ outlets across 6 countries — on one platform.
The Challenge
Seven outlets in Spain. Disconnected POS per location. No unified loyalty. Zero visibility into cross-outlet inventory. Aggregators eating 25% of every delivery order.
The Build
A greenfield Waioz deployment — Cloud POS across all outlets, Shopify-connected e-commerce, the Beans Loyalty System, and Klaviyo automation wired into the CDP. Staged pilot in their flagship, then rolled out outlet-by-outlet.
Read the full case study →Outcomes (36 months)
9×
Revenue growth over 36 months
54+
Outlets now live across Europe
75,874
Active loyalty members enrolled
6
Countries — one dashboard, currency-aware back office
“WAIOZ didn't just build us a POS. They built us the operating system we needed to scale.”
— Maher Mansour, Head of Digital Transformation, Syra Coffee Spain
Where we're building
We build deep in 10 markets.
Multi-country, multi-currency, multi-tax is the default — not an add-on.
Spain
Reference build. Syra Coffee, 54+ outlets.
United Arab Emirates
Dubai and Abu Dhabi coffee and dessert chains.
Saudi Arabia
Jeddah and Riyadh specialty F&B.
India
Bangalore, Mumbai, Delhi coffee and bakery chains.
United Kingdom
London specialty and emerging franchise groups.
Australia
Sydney and Melbourne roasters with D2C engines.
Philippines
Manila specialty chains pre-regional expansion.
Colombia
Medellín and Bogotá origin-to-café brands.
Scandinavia
Copenhagen and Oslo roaster-café hybrids.
Netherlands & Germany
Amsterdam and Berlin multi-outlet roasters.
Works With Your Existing Stack
Plug in. Don't rip out.
Our platform connects to the tools your teams already use. No forced migrations, no data loss, no “let's replace everything” conversations.
Shopify
E-Commerce
Native two-way connector
Klaviyo
Email & SMS
Audience sync, segment triggers
Stripe
Payments
Multi-currency, multi-entity
Lalamove
3PL / Delivery
Dispatch and tracking
Twilio
SMS / WhatsApp
Transactional + campaign
Xero / QuickBooks
Accounting
Auto-reconcile
Plus anything with a REST API. Custom connectors built in Week 3 if we don't have one.
Everything founders ask before they book the call.
Ready to build your next retail flagship?
We've scaled brands from single outlets to continent-wide operations. Let's talk about what that looks like for you.
No commitment required · Typically responds within a business day
Is your loyalty programme actually paying back? Model loyalty ROI & LTV in 60 seconds.
Open CalculatorsCase studies
Outcomes from Retail OmniChannel engagements.
From World-Ranked Brandto Connected Ecosystem
A full digital infrastructure audit and growth opportunity model
Read case study →Syra Coffee
From a single Barcelona café to 51 branches across 7 Spanish cities — every store, every order, every loyalty bean running on one custom platform built by WAIOZ.
Read case study →